Top Apparel & Fashion Websites in Thailand

Name: Top websites in Thailand (Apparel & Fashion)
Creator: Semrush
License: https://semrush.ebundletools.store/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Thailand, Updated July 2026

July 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

shein.com

2.26M

14.53%328.45K

85.47%1.93M

↑3.19%

↑73.52%

Direct

threads.com

1.85M

54.35%1M

45.65%843.55K

↑33.03%

↑212.37%

Direct

mercari.com

924.86K

45.18%417.82K

54.82%507.04K

↑2.17%

↓19.94%

Direct

uniqlo.com

645.1K

28.94%186.66K

71.06%458.43K

↑84.31%

↓24.66%

Direct

hm.com

283.29K

36.4%103.11K

63.6%180.18K

↑42%

↓59.31%

Direct

zara.com

238.84K

49.8%118.93K

50.2%119.91K

↑9.49%

↑5.62%

Direct

ralphlauren.com

179.15K

9.21%16.5K

90.79%162.64K

↑508.41%

↓37.89%

Direct

louisvuitton.com

149.25K

25.59%38.2K

74.41%111.05K

↑133.82%

↓30.62%

Direct

charleskeith.co.th

102.95K

18.81%19.36K

81.19%83.59K

↑45.17%

↑31.83%

Direct

ysl.com

73.64K

5.84%4.3K

94.16%69.34K

↑418.56%

↓15.4%

Direct

sabina.co.th

70.65K

20.78%14.68K

79.22%55.97K

↑199.66%

↑4.47%

Search

asos.com

67.58K

16.81%11.36K

83.19%56.21K

↓33.55%

↑7.95%

Direct

representclo.com

67.45K

3.32%2.24K

96.68%65.21K

↑675.91%

↑364.95%

Direct

bottegaveneta.com

51.41K

14.7%7.56K

85.3%43.85K

↓56.85%

↑140.08%

Direct

macys.com

51.35K

10.64%5.46K

89.36%45.88K

↓48.48%

↑40.3%

Direct

onitsukatiger.com

50.9K

18.92%9.63K

81.08%41.27K

↓22.75%

↑16.15%

Direct

shein.com.mx

50.86K

0%2

100%50.86K

↑17,141.7%

↑191.3%

Direct

luxottica.com

46.5K

14.63%6.81K

85.37%39.7K

↑20.35%

↑28.34%

Direct

musinsa.com

44.13K

81.24%35.85K

18.76%8.28K

↑28.46%

↓25.98%

Direct

gucci.com

40.88K

21.63%8.84K

78.37%32.04K

↑260.07%

↓48.49%

Search

More data. Sharper moves. Faster growth.

Leverage Traffic & Market intelligence to size markets, evaluate competitors, and guide strategic moves.

Traffic Overview

See how competitors attract and engage audiences.

Market Benchmarking

Measure share, growth, and performance across industries.

AI Traffic

Track how AI tools drive visibility and influence discovery.

Competitor Monitoring

Track shifts in traffic, campaigns, and strategies.

Key Insights on Top Apparel & Fashion Websites in Thailand on July 2026

As of July 2026, shein.com leads Apparel & Fashion in Thailand with 2.26M monthly visits. Its audience skews mobile-first (14.53% desktop / 14.53% mobile), and traffic is up month over month 3.19% and up year over year 73.52%. threads.com holds second with 1.85M visits and a desktop-leaning mix (54.35% desktop / 45.65% mobile), while mercari.com ranks third with 924.86K visits.

Across the leaders, brunathelabel.com is the most mobile-first (100% of visits), whereas carnivalbkk.com is the most desktop-reliant (100%). Momentum favors shein.com.mx in the latest month (17,141.7%), while massimodutti.com shows the steepest pullback.

Acquisition patterns also differ: shein.com is driven primarily by search, shein.com by direct, and shein.com by referral; overall, 79 of the top 100 sites are direct-led, 14 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Thailand